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About the Authors...
Pam Hendrickson - A magna cum laude graduate of Brown University, Pam has been developing, launching and marketing highly profitable products for many of the top names in the personal and professional development industry for over 20 years. She is a 2012 Bronze Stevie Award Winner for Female Entrepreneur of the Year.
In addition to consulting with entrepreneurs, authors, celebrities, and CEOs, Pam spent eighteen years at Robbins Research International, where she worked directly with Anthony Robbins as the Vice President of Content & Product Development. In that role Pam developed hundreds of successful high-end products, from live events to coaching programs and more. She also served as the Vice President of Marketing to build the Robbins brand and expand its impact.
In addition to Make, Market, Launch IT, in 2012, Pam also released the Inside of Excellence, a multi-media product designed to show entrepreneurs how to reach the next level through four qualities that direct their focus.
Mike Koenigs - "2009 Marketer of the Year" winner, entrepreneur, filmmaker, speaker and author, Mike is best known as the guy who created the blockbuster online success Traffic Geyser, which distributes 1+ million videos per week.
Mike has served as a producer, marketer and consultant for Sony Entertainment, 20th Century Fox, 3M, General Mills, Dominos Pizza, Ralston, Mazda Motors. He's also the go-to online video marketing guy for big-name celebrities and authors, including Paula Abdul, Tony Robbins, John Assaraf from "The Secret," and Brian Tracy.
He's created over 300 web sites and more than 30 products, including the multi-million dollar Main Street Marketing Machines platform and Instant Customer, an automated multi-channel marketing platform.